与章子怡一起体验惊现之旅
---记美宝莲纽约亚洲新闻发布会
Go With Zhang Ziyi, to Experience the Surprising Discovery
on the Maybelline New York - Asia Press Conference - Translated by Marianne Wang

美宝莲,伴着五月的暖风，将它的新一代亚洲形象代言人章子怡带到你的身边，这一次，又会带给你怎样的惊喜呢？
With the intoxicating spring wind, Maybelline brings to you her Asia image speaker of the new generation - Zhang Ziyi. This time, what joyful surprises you will experience?

带着有些按捺不住的激动，我们开始了这段惊现之旅！走在通往会场的楼梯上，耳边不断地传来熟悉的充满时代都市节奏的美宝莲主题音乐，楼梯两旁，介绍散发着纽约风情的美宝莲品牌短片牢牢地抓着我们的视线。不知不觉，我们已步入美宝莲绚丽多姿的世界。忽然，眼前豁然开朗，我们似乎进入一个飘浮在黄浦江上的巨大玻璃球中，浦江两岸的美景在我们的视野中一览无遗。这就是 "上海国际会议中心"中最有特色的 "天庭吧"，也就是美宝莲新 闻发布会的场地。
With uncontrollable excitement, we began this surprising discovery journey. Walking on the stairs leading to the meeting room, our ears were filled with the modern and rhythmical Maybelline's theme music, which was so familiar. On both sides of the stairs, the New York-styled Maybelline's short Video ads absorbed us. Before we noticed it, we had already stepped into the colorful world of Maybelline. All of a sudden, the world was enlightened, we found ourselves as if in a big glass ball that was drifting on the Huangpu River, on whose banks the landscape lay naked before us. Maybelline press conference is to be held in this most characteristic 'Heaven Bar" that is located in Shanghai International Conference Centre.

在青春和热情的美宝莲小姐的邀请下，我们试用了美宝莲最新推出的明星产品---惊现迷你刷头睫毛膏( Lash Discovery)，正象它的名字， 这个睫毛膏 拥有极小的刷头，即能助你轻松刷遍每根睫毛，令睫毛纤长自然且根根分明，为你带来前所未有的方便与惊喜。这时，就在美宝莲小姐身后，我们发现了另一道风景线，即一段被称为"勇敢者道路"的玻璃桥。站在这悬空而起的玻璃桥上，低下头，除了能看到自己的双脚外，就是黄浦江水了。大会组织者巧妙地将这道"风景线"利用起来，给来宾特别设置了一个"迷你有奖惊现之旅"：只要有勇气走这段桥的来宾都能得到美宝莲送上的美宝莲惊现迷你刷头睫毛膏，来宾们中跃跃欲试者不乏其人，就让美宝莲惊现迷你刷头睫毛膏领着来宾们继续他们的惊现之旅吧！
Invited by the effervescent and enthusiastic Maybelline girls, we tried out its latest superstar product - Mini-brushtop Lash Discovery. Just as its name, the mascara's brushtop is so fine that it not only reaches even the tiniest of your lashes, but also leaves them longer, thicker and more definite. You are sure to be surprised at the exceptional convenience and joy it brings. Then, behind the Maybelline girls, we discovered another view, which was a glass bridge that was called 'road of the brave'. Standing on this glass bridge, all you could see, with your head bent, was water in the Huangpu River except for your own feet. Organizers of the conference artfully set a 'Mini Surprise Discovery Award' for visitors: those who were courageous enough to pass this bridge would all be awarded with Maybelline Lash Discovery. Many visitors were itchy for a try. Let Maybelline Lash Discovery lead them to continue their surprise discovery!

在著名主持人梁永斌的召唤下，新闻发布会正式开始了。欧莱雅中国总经理A先生首先为发布会送上了热情洋溢的欢迎词。接着，欧莱雅中国大众化妆品部总经理B先生又向来宾们阐述了美宝莲品牌的内涵。美宝莲市场总监王红斌女士给大家简单地介绍了新产品的两大特点：迷你刷头和乳脂配方。
Hosted by the famous emcee Liang Yongbin, the press conference began. The General Manager of L'oreal China Mr. A delivered a warm salutatory speech. Then the General Manager of L'oreal China general cosmetic department Mr. B explained the meaning and connotation of the brand Maybelline. Market Director of Maybelline Ms. Wang Hongbin briefed us on the two major features of this new product: the mini brushtop and the ingredient butterfat.

一出生动有趣的小话剧让来宾们在捧腹大笑的同时对美宝莲惊现迷你刷头睫毛膏又有了更深一步的了解。这出看似传统的"窈窕淑女，君子好逑"，这一次的结局却不同寻常，剧中那个不受欢迎的小眼睛女孩在得到了一支美宝莲惊现迷你刷头睫毛膏后，迫不及待地跑入化妆间，30秒后，出人意外的一幕出现了！她的双眸顷刻间变得如此楚楚动人，吸引了在场所有人的视线。剧中的男孩们忽然发现，"真美！就象章子怡！"一点没错！出现在台上的已是美宝莲亚洲形象代言人章子怡了！
A vivid mini drama triggered bursts of laughter and furthered visitors' understanding of Maybelline Lash Discovery. The seemingly traditional story of 'nobleman chasing after beautiful girls' this time had a different ending. The unwelcome small-eyed girl in the story hastily ran into the dressing room after she had got a Maybelline Lash Discovery. Thirty seconds later, something astonishing happened! Her eyes became so charming and attractive! Boys in the story acclaimed: "how beautiful! Just like Zhang Ziyi!" Right! This time the girl on the stage was Zhang Ziyi, the image speaker for Maybelline in Asia.

章子怡开心地接受了美宝莲送上的鲜花，她美丽而富有朝气的万芳仪态顿时吸引了无数闪光灯，而子怡也非常配合地摆出优雅的姿势让记者拍照。随后，章子怡和主持人便开始了一段愉快的交谈。章子怡始终带着灿烂的微笑，用心聆听着每一个问题，不厌其烦地回答着，从她的电影到与美宝莲的合作，从美宝莲的最新产品到她的化妆小秘密，……台上的她如此亲切可人，只有眼中时常流露出的自信与坚定，和谈到自己事业时的那份兴奋与执著，还提醒着我们眼前这位23岁的女孩已是世人瞩目的国际影星了。她正用自己的青春，活力，自信与执著，一次次地将内在的韵味与外在的气质成功地展现在公众面前，把美宝莲演绎得活灵活现，恰如其分地体现了"美来自内心，美来自美宝莲"的品牌形象，将美宝莲青春时尚的品牌特征一展无疑。
Zhang Ziyi happily accepted the flowers from Maybelline. Flash lights were focused on her, while she posed gracefully for reporters to take photos. Then, a beaming conversation started between Zhang Ziyi and the emcee. With shiny smiles, she listened closely to each of the questions and answered them patiently. From her films to her cooperation with Maybelline, from the latest product of Maybelline to her make-up secrets…she was so amicable and lovely on the stage that, but for her confidence and firmness, and her exciting and persevering expressions when talking about her career, you almost forgot that the 23-year-old girl is already a famous international film star. Being youthful, vital, self-confident and persevering, she has won people's heart with her inherent charming and exterior beauty. She interpreted the youthful brand image of 'beauty from your heart, beauty from Maybelline' perfectly and elegantly.

美宝莲，章子怡，惊现迷你刷头睫毛膏……,这一切构成了令人难忘的惊现之旅！
Maybelline, Zhang Ziyi, Lash Discovery…all these made this remarkable journey of surprising discovery!